Explore a diverse portfolio of marketing projects led by Susan Aksu, showcasing her expertise both as a consultant and in-house marketing director. Click through to discover the strategies and results behind each project.
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Mentoring Inspiring Women in Radio (MIW) is an incredible mentorship organization focused on the broadcast industry, which I had the honor of being selected a 2023 mentee. Once my mentorship program was completed, I joined the Social Media Committee as a graphic designer and am currently serving in my second term. The following are examples…
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Spearheaded a fundraising campaign for two nonprofit organizations within the broadcasting industry: the Broadcasters Foundation of America (BFOA) and the Library of American Broadcasting Foundation (LABF). The goal of the campaign was to raise critical funds for BFOA, which provides financial assistance to broadcasters facing personal hardship, and LABF, which works to preserve and restore…
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Client: IEX Exchange, New YorkPodcast Title: Boxes and LinesHosted by: Challenge:In a competitive industry like the stock market, IEX Exchange sought a way to bolster its brand identity and establish itself as a thought leader. They aimed to break down complex topics such as stock market history, technology, and regulations in a way that was…